Mrs. Karen Terranova was born in New Orleans in 1958 and is third generation to operate Terranova’s Supermarket on Esplanade. Terranova’s was the first store to reopen after Katrina, serving its neighborhood groceries that were so desperately needed in the wake of the storm. She has seen the slow and steady – and then dramatic – deforestation of New Orleans throughout the decades, and wanted to do her part in reversing that trend. She signed up for  three of SOUL’s Little Gem Magnolias to be planted outside her grocery store, and has already enjoyed some of the fruits of her actions. See her story by clicking the video clip below:

Today is GiveNOLA Day, a day where thousands of people across the city give to their favorite local causes and organizations, bolstering New Orleans’ thriving non-profit sector. This year, SOUL enters its third year of reforesting New Orleans, block by block.

With your help, we can plant the next generation of trees, trees that keep the communities of New Orleans healthy, happy and safe. When you support SOUL, whether through volunteerism or monetary donations, you’re not just planting trees. You’re helping to strategically reforest the city so that all residents of New Orleans will have a thriving tree canopy that makes our city and its people more resilient toward storms and man-made climate change.

Join us – and Mrs. Karen – in celebrating our “TreeCentennial.” Your gift will help plant trees, advocate for tree-friendly measures, support free educational workshops, and offer continued care for our urban forest for generations to come.

Thank you for your support.

With gratitude,

Susannah + Scott

P.S. Karen is just one of hundreds of people helping to reforest New Orleans.  You, too, can make a difference today. Go to www.givenola.org/soulnola and give today.